Privacy Policy - Tartecosmeticsoutlet

1. Information We Collect

1.1 Personal Information You Voluntarily Provide

• Account Creation: When setting up a Tartecosmeticsoutlet account, we collect your full name, email address, and password (stored in encrypted form to ensure security).
• Order Placement: To process your purchases of Shape Tape™ concealer, vegan eyeshadow palettes, or other Tarte products, we need your shipping address, billing address, phone number, and payment details (e.g., credit card information). We do not store full payment details—this information is securely processed by our trusted payment partners.
• Customer Support: When you contact us via email (service@tartecosmeticsoutlet.com) or other channels, we may collect your name, contact information, order number, and details about your inquiry (e.g., shade matching for concealer, product ingredient questions) to assist you effectively.
• Newsletter & Promotions: If you sign up for our email newsletters or promotional communications, we collect your email address to send you updates on Tarte product launches, exclusive offers, and beauty tips tailored to your preferences.
• Product Reviews & Feedback: When submitting product reviews, ratings, or feedback (e.g., your experience with Shape Tape™), we may collect your name (or username) and the content of your submission to share with our community and improve our offerings.

1.2 Information We Collect Automatically

• Browser type and version, operating system, and device information (e.g., smartphone, laptop, tablet).
• IP address, which helps us determine your general geographic location (e.g., city) to optimize shipping and service availability.
• Website navigation data, such as pages visited, time spent on each page, links clicked, and products viewed or added to your cart (e.g., specific Shape Tape™ shades).
• Search queries entered on our site (e.g., “long-wearing vegan concealer”) and interactions with product pages (e.g., ingredient list views, shade selection tools).

2. How We Use Your Information

• Process & Fulfill Orders: To verify your purchase, ship your Tarte products (including tracking updates for your Shape Tape™ order), send order confirmations, and process returns or refunds as outlined in our Return Policy.
• Provide Personalized Customer Support: To respond to your questions (e.g., “Which Shape Tape™ shade matches my skin tone?”), resolve issues (e.g., tracking a delayed order), and follow up on your concerns.
• Manage Your Account: To maintain your account, update your preferences (e.g., shipping address, favorite products), and let you access features like order history, saved beauty favorites, and reorder options.
• Send Relevant Communications: To deliver newsletters, promotional offers, and product updates—only if you have opted in. You can unsubscribe from these communications at any time via the “unsubscribe” link in emails or by contacting our support team.
• Improve Our Website & Services: To analyze user behavior, identify trends (e.g., popular Shape Tape™ shades, most-viewed eyeshadow palettes), and enhance our site’s functionality, product offerings, and overall customer experience.
• Ensure Security & Prevent Fraud: To detect and prevent fraudulent activity (e.g., unauthorized payment attempts), protect our website and users, and comply with legal obligations.

3. How We Share Your Information

• Payment Processors: Companies like PayPal, Stripe, or credit card processors that securely handle payment transactions. They receive only the information needed to process your payment (e.g., card number, billing address).
• Shipping Partners: Carriers (e.g., USPS, UPS) that deliver your Tarte products. We share your shipping address and contact information to ensure timely delivery and tracking.
• Customer Support Tools: Platforms that help us manage and respond to your inquiries efficiently, which may access your name, email, and order details.
• Legal & Regulatory Authorities: We may disclose your information if required by law, subpoena, or legal process, or to protect our rights, property, or the safety of our users and employees.

4. How We Protect Your Information

• Encrypting sensitive data (e.g., payment information, passwords) using industry-standard SSL (Secure Sockets Layer) technology, which scrambles data during transmission.
• Restricting access to personal information to authorized Tartecosmeticsoutlet employees who need it to perform their job functions (e.g., processing orders, providing beauty support).
• Regularly updating our website security protocols and conducting audits to identify and address potential vulnerabilities.
• Using secure servers and data storage systems that comply with global privacy standards (e.g., PCI DSS for payment data).

5. Your Privacy Rights

• Access Your Information: Log into your account to view your personal details, order history, and communication preferences. For additional information, contact us at service@tartecosmeticsoutlet.com.
• Update or Correct Information: Edit your account details (e.g., shipping address, email) anytime through your account settings, or request changes by contacting our support team.
• Delete Your Account: Request account deletion by emailing us at service@tartecosmeticsoutlet.com. We will process your request within a reasonable timeframe and confirm once completed (note: we may retain certain data for legal or record-keeping purposes).
• Opt Out of Promotional Emails: Click the “unsubscribe” link in any promotional email, or adjust your communication preferences in your account settings.
• Request Data Portability: Ask to receive a copy of your personal information in a structured, machine-readable format by contacting our support team.

6. Data Retention

• Order information is kept for 7 years to comply with tax and record-keeping obligations.
• Account information is retained as long as your account is active. If you delete your account, we will remove your data except for information needed for legal compliance.
• Email addresses for promotional communications are kept until you unsubscribe.

7. Children’s Privacy

8. Changes to This Privacy Policy

9. Contact Us

• Email: service@tartecosmeticsoutlet.com
• Mailing Address: Tartecosmeticsoutlet, 71 Emily Drive, Centereach New York 11720, United States
• Website: tartecosmeticsoutlet.com